Security System Results-Focused Sales Training
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Security System Results-Focused Sales Training

Inspired by a conversation on:

Dropping Bombs

Dropping Bombs

Mario Ojeda. This Podcast Could Change Your Life. Episode 285 with The Real Brad Lea (TRBL)

Host: Brad Lea

Timestamp: 00:04:00 - 00:05:00

Listen to Episode • View Podcast • All Ideas from Dropping Bombs

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Feather Flow

Direct Quote

"I don't sell the product. I don't sell the services. I sell the results of them."

Summary

Mario emphasized the importance of selling the results rather than the products themselves in the security systems space. This insight leads to the idea of creating a training program or consultancy service that focuses on teaching sales professionals how to communicate value and results to potential customers. The training could include modules on storytelling, customer relationship management, and closing techniques that highlight the benefits of security systems rather than just their features. This would appeal to both individuals and companies looking to improve their sales effectiveness in a crowded marketplace, addressing a common challenge in sales: the ability to differentiate based on results.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
1-3 months
Initial Investment
$100-$1,000

Scores

Clarity
9/10
Novelty
6/10
Feasibility
8/10
Market Potential
7/10
Evidence
8/10
Overall
7.6/10
Found on August 30, 2025 • Analyzed on August 30, 2025 8:58 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

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