Social Media Music Discovery App

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Social Media Music Discovery App

Inspired by a conversation on:

Masters of Scale

Masters of Scale

Music biz at a crossroads: from Taylor Swift to AI, with Sowmya Krishnamurthy

Host: Bob Safian

Timestamp: 00:04:50 - 00:05:28

Listen to Episode • View Podcast • All Ideas from Masters of Scale

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Feather Flow

Direct Quote

"I think TikTok is very interesting because initially, I think the industry really saw it as a place for music discovery."

Market Gap

Current music discovery methods are ineffective for new artists.

In today's digital landscape, traditional methods of discovering new music are often inadequate for connecting emerging artists with listeners. Platforms like TikTok have transformed music discovery, but many artists struggle to gain visibility in a crowded market. With algorithms favoring established tracks and artists, new musicians often find it difficult to break through and reach potential fans. The reliance on social media for music promotion can lead to oversaturation and a lack of genuine connections between artists and audiences. Current streaming services do not adequately support the visibility of new artists, making it challenging for them to build a fanbase and sustain their careers. Without an effective platform for discovery, the potential for innovative voices in music may be lost.

Summary

A social media music discovery app could enhance the visibility of emerging artists by connecting them directly with listeners based on shared interests and musical tastes. This app would allow users to discover new music through personalized recommendations and social interactions, creating a community around music exploration. By leveraging user-generated content, the platform could encourage artists to share their stories and connect with fans in authentic ways. The target audience would include music enthusiasts looking for new sounds and artists seeking a platform to showcase their work. This app would fill a gap in the market by focusing on the discovery of new talent, ultimately enriching the music ecosystem.

Categorization

Business Model
App
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
< $1,000

Scores

Clarity
8/10
Novelty
8/10
Feasibility
7/10
Market Potential
9/10
Evidence
8/10
Overall
8/10
Found on September 9, 2025 • Analyzed on September 9, 2025 11:27 AM

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How should I validate this app idea before building it?

2:34 PM

Great question! For a app idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 3-6 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available < $1,000
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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