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Emotional Targeting Research Service
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Inspired by a conversation on:
Social Media Marketing Podcast
Emotional Targeting: A Proven Path to More Leads and Sales
Host: Michael Stelzner
Timestamp: 00:10:26 - 00:10:55
Found an idea? We can build it for you.
We design and develop SaaS, AI, and mobile products — from concept to launch in weeks.
Direct Quote
"If I can identify the emotional drivers of prospects, then I will know what actual copy to write, what design to create."
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Emotional Targeting Audit Tool
The Emotional Targeting Audit Tool would be an online platform or software that guides businesses through the process of assessing their marketing materials through the lens of emotional targeting. It would provide a checklist or framework of strategic questions that users can answer about their copy, design, and overall messaging. The tool would help identify areas where emotional resonance is lacking and suggest actionable changes. This tool could be marketed to small and medium-sized enterprises that are looking to enhance their conversion rates by better connecting with their audience's emotions. Subscription-based pricing or a one-time purchase model could be applied to generate revenue.
AI-Powered Emotional Insights Platform
An AI-Powered Emotional Insights Platform would leverage artificial intelligence to analyze customer feedback, reviews, and social media interactions to extract emotional insights. This platform would help businesses understand the emotional landscape surrounding their products or services and how customers feel about them. By using natural language processing and sentiment analysis, the platform would categorize feedback into emotional triggers, enabling businesses to align their marketing strategies with the emotional needs of their customers. This tool could be an invaluable asset for marketers looking to improve their campaigns' effectiveness, ultimately leading to higher conversion rates. The platform could operate on a subscription basis or charge per analysis.