Undercover Jogging Safety Initiative
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Undercover Jogging Safety Initiative

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Direct Quote

"These women aren't friends out for a run. They're actually undercover police officers taking to the streets in Surrey."

Summary

This initiative proposes the establishment of a program where female officers dress as joggers to deter and document public harassment against women. By actively engaging in neighborhoods and running paths, these officers can identify and apprehend individuals who engage in catcalling or other forms of harassment. The business model could involve collaboration with law enforcement agencies and city councils to fund the initiative. The target audience is municipalities seeking to reduce harassment in public spaces and improve safety for female joggers. This program not only aims to empower women by reducing harassment but also provides an opportunity for cities to showcase their commitment to public safety and gender equality. Marketing tactics might include public safety campaigns highlighting the importance of community involvement in curbing harassment.

Categorization

Business Model
Community
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$1,000-$10,000

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
7/10
Evidence
6/10
Overall
7.2/10
Found on August 14, 2025 • Analyzed on August 14, 2025 4:37 PM

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