Niche Market Positioning Workshop
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Niche Market Positioning Workshop

Inspired by a conversation on:

Super Entrepreneurs Podcast

Super Entrepreneurs Podcast

Liz Steblay on Winning Clients Without “Selling” and Charging What You’re Worth

Host: Shahid Durrani

Timestamp: 00:20:28 - 00:21:29

Listen to Episode • View Podcast • All Ideas from Super Entrepreneurs Podcast

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Direct Quote

"The second key to success is to be memorable and be known for something."

Summary

This business idea involves offering workshops and coaching sessions aimed at helping solopreneurs and independent consultants narrow their niche. By conducting these workshops both online and offline, participants can learn how to identify their unique selling propositions and how to position themselves effectively in the market. The workshops would include practical exercises, peer feedback, and expert guidance on how to create a personal brand that stands out. By focusing on niche positioning, consultants can become more memorable and increase their chances of receiving referrals, thereby enhancing their business growth.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
1-3 months
Initial Investment
< $100

Scores

Clarity
9/10
Novelty
6/10
Feasibility
9/10
Market Potential
8/10
Evidence
8/10
Overall
8/10
Found on August 27, 2025 • Analyzed on August 27, 2025 4:49 PM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Subject Matter Expert to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 1-3 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available < $100
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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