Curated Tech Deals Newsletter for Software Users

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Curated Tech Deals Newsletter for Software Users

Inspired by a conversation on:

Side Hustle School

Side Hustle School

Ep. 3202 - Q&A: “Can a ‘tech deals’ newsletter really make money?”

Host: Chris Guillebeau

Timestamp: 00:01:38 - 00:05:16

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Feather Flow

Direct Quote

"Instead of all tech deals, let's pick a lane. Okay. AI tools for copywriters under a hundred dollars or maybe bootstrapped founder software."

Market Gap

Consumers struggle to find trustworthy tech discounts.

Many consumers are overwhelmed by the multitude of tech products and services available, often leading to decision fatigue when trying to find the best deals. This problem is prevalent among software users, particularly those who rely on various tools for productivity and efficiency. Current solutions often lack curation and specificity, causing users to miss out on ideal deals or promotions that suit their needs. Without a reliable source for curated deals, consumers are left to sift through countless websites and promotions, which can be time-consuming and frustrating. The rise of digital tools and SaaS products continues to grow, making this a timely opportunity to create a dedicated platform that serves this audience effectively.

Summary

The idea is to create a curated newsletter focused on tech deals, specifically targeting software users. By narrowing down the niche to specific categories, such as AI tools for copywriters or software for bootstrapped founders, the newsletter can provide tailored content that appeals to a focused audience. This approach not only increases the likelihood of higher click-through rates and affiliate conversions but also builds trust with subscribers who appreciate a more personalized experience. To monetize the newsletter, the founder can utilize affiliate links and possibly introduce a paid tier for exclusive deals. With effective list-building strategies through platforms like Twitter and Reddit, the newsletter could grow significantly, turning the founder's hobby into a profitable venture.

Categorization

Business Model
Content
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
< $100

Potential MRR (18-24 months)

Conservative
$1,000 - $2,000 MRR
Moderate (Most Likely)
$3,000 - $5,000 MRR
Optimistic
$10,000 - $15,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
6/10
Feasibility
7/10
Market Potential
8/10
Evidence
7/10
Overall
7.2/10
Found on October 7, 2025 • Analyzed on October 7, 2023 8:58 AM

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How should I validate this content idea before building it?

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Great question! For a content idea like this, I'd recommend starting with these validation steps:

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