Locally Targeted Ads for Content Promotion

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Locally Targeted Ads for Content Promotion

Inspired by a conversation on:

The $100 MBA Show

The $100 MBA Show

MBA2673 5 Marketing Hacks To Grow Fast That Cost $500 or Less

Host: Omar Zenhom

Timestamp: 01:15 - 02:12

Listen to Episode • View Podcast • All Ideas from The $100 MBA Show

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Direct Quote

"Run local targeted ads with it. You can use meta like Facebook or Instagram ads, or YouTube ads to target people within 50 miles or 100 kilometers from where you live."

Summary

This business idea revolves around leveraging locally targeted advertising to promote valuable content such as podcasts, blog posts, or videos. By using platforms like Facebook, Instagram, or YouTube, entrepreneurs can create ads that target audiences within a specific geographical area. This approach not only helps in building local recognition but can also lead to opportunities for speaking engagements and collaborations. The idea is to use a small budget of around $50 to $100 a week to run these ads, effectively turning entrepreneurs into local celebrities within their communities. The target audience for this service would include local businesses, content creators, and professionals looking to enhance their visibility and engagement in their areas.

Categorization

Business Model
Service
Target Founder
Generalist
Difficulty
Low
Time to Revenue
< 1 month
Initial Investment
< $100

Scores

Clarity
8/10
Novelty
7/10
Feasibility
9/10
Market Potential
8/10
Evidence
7/10
Overall
7.8/10
Found on September 5, 2025 • Analyzed on September 5, 2025 6:03 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your low difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and < 1 month, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available < $100
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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