Couples Financial Communication Coaching

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Couples Financial Communication Coaching

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Direct Quote

"You have to say this is the dynamic that we have co-created for 40 years where I think I'm better than him because I make more money."

Market Gap

Couples struggle with financial communication and decision-making.

Many couples face significant challenges when it comes to managing finances together. In this episode, a woman expresses frustration over her husband's impulsive spending, leading to conflicts over their financial decisions. The couple has been married for 45 years, yet they lack a unified approach to finances, which has resulted in misunderstandings and resentment. Common solutions like budgeting apps or financial planners often overlook the critical component of effective communication and partnership in financial decision-making. Without addressing the underlying communication issues, financial strategies alone may not resolve the problems at hand, leading to ongoing discord and dissatisfaction.

Summary

The idea is to create a coaching service focused on improving financial communication between couples. This service would provide workshops, one-on-one coaching sessions, and resources to help couples develop better communication skills regarding their finances. The coaching could include techniques for discussing spending habits, aligning financial goals, and making joint decisions on purchases. By addressing the communication aspect, couples can work towards a more harmonious financial partnership, reducing conflicts and fostering mutual respect. This service would target married couples, especially those in midlife who are navigating complex financial decisions together.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$3,000 - $6,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$30,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
7/10
Evidence
6/10
Overall
7.2/10
Found on October 8, 2025 • Analyzed on October 8, 2025 11:01 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

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  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

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2:36 PM

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