Farmers Off the Farm Community Events

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Farmers Off the Farm Community Events

Inspired by a conversation on:

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Direct Quote

"I wanted to create a community where we could all go and not be judged, not be on a farm show, and just relax and have fun."

Market Gap

Farmers lack supportive communities to share experiences and build connections.

Many farmers face isolation, especially those who work alongside their spouses or family members. The demands of farming can leave little time for social interaction, leading to feelings of loneliness and stress. Traditional agricultural events might not provide the relaxed atmosphere needed for genuine connection and support. There is a need for informal gatherings where farmers can relate to one another, share experiences, and build a supportive community without the pressures of work or competition. This lack of community can hinder mental well-being and overall satisfaction in their agricultural careers.

Summary

Creating a series of 'Farmers Off the Farm' community events can provide farmers with a relaxed environment to connect with others in similar situations. These events could take place at various locations, including agricultural shows, retreats, or even cruises, allowing farmers to unwind and share their experiences. By focusing on building a supportive community, these events would help farmers feel less isolated and more connected to others in the industry. The target audience would include farmers and their families looking for camaraderie and support. Specific tactics could include themed events, discussion panels, and networking opportunities, similar to what Matt and Kelly have started with their cruise concept.

Categorization

Business Model
Community
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
6-12 months
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$500 - $2,000 MRR
Moderate (Most Likely)
$3,000 - $7,000 MRR
Optimistic
$10,000 - $20,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
6/10
Feasibility
7/10
Market Potential
8/10
Evidence
7/10
Overall
7.2/10
Found on October 9, 2025 • Analyzed on October 9, 2025 7:21 AM

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How should I validate this community idea before building it?

2:34 PM

Great question! For a community idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 6-12 months, here's my recommendation:

Technical Strategy:

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