Core Values Investment Vetting Tool

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Core Values Investment Vetting Tool

Inspired by a conversation on:

The Lifestyle Investor - Investing, Passive Income, Wealth

The Lifestyle Investor - Investing, Passive Income, Wealth

260: The Compass Within: How Core Values Shape Leadership, Culture & Investment Decisions with Robert Glazer

Host: Justin Donald

Timestamp: 00:16:51 - 00:17:17

Listen to Episode • View Podcast • All Ideas from The Lifestyle Investor - Investing, Passive Income, Wealth

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Feather Flow

Direct Quote

"Your personal values can help you invest smarter—filtering founders, partners, and deals that align with your principles."

Market Gap

Investors often overlook values alignment when making investment decisions.

Investors commonly face the challenge of selecting investment opportunities that align with their personal values and ethical standards. The traditional investment evaluation process tends to prioritize financial metrics and past performance over the alignment of core values between investors and the companies they are considering. This oversight can lead to investments that do not resonate with the investor's principles, resulting in dissatisfaction and potential reputational risks. As the investment landscape evolves, there's a growing need for tools that enable investors to systematically assess and filter opportunities based on personal and organizational values, thereby fostering more meaningful and responsible investment strategies.

Summary

This concept involves developing a tool that allows investors to evaluate investment opportunities based on their core values and principles. The tool would prompt investors to define their personal values and then provide a framework for assessing potential investments against those values. By implementing criteria based on ethical considerations, social impact, and alignment with personal beliefs, investors can make more informed decisions that resonate with their values. This tool could utilize questionnaires and analytics to provide insights on how well a potential investment aligns with the investor’s core values, ultimately leading to smarter, more fulfilling investment choices. The target audience would include individual investors, family offices, and values-driven investment funds.

Categorization

Business Model
SaaS
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$3,000 - $7,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$25,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
7/10
Market Potential
8/10
Evidence
6/10
Overall
7.2/10
Found on October 16, 2025 • Analyzed on October 16, 2025 9:44 AM

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