Narrative Design Online Course

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Narrative Design Online Course

Inspired by a conversation on:

Entrepreneurs on Fire

Entrepreneurs on Fire

How to Create Category Defining Brand Narratives with Tommy Walker

Host: John Lee Dumas

Timestamp: 00:24:05 - 00:24:34

Listen to Episode • View Podcast • All Ideas from Entrepreneurs on Fire

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Feather Flow

Direct Quote

"I’m actually teaching a program on this stuff pretty soon here too."

Market Gap

There's a gap in knowledge on narrative design.

As businesses increasingly recognize the importance of storytelling in marketing, there is a growing demand for education on narrative design. However, many entrepreneurs and marketing professionals feel unprepared to implement effective storytelling strategies due to a lack of formal training. This gap leaves them unable to leverage the power of narrative to create engaging content that resonates with their audience. Without a solid understanding of narrative principles, brands risk losing their competitive edge and failing to connect with customers on a deeper level. Furthermore, as the marketing landscape evolves, the need for ongoing education in narrative design becomes crucial for sustained success.

Summary

This idea focuses on creating an online course that teaches narrative design principles specifically for entrepreneurs and marketing professionals. The course would cover the fundamentals of storytelling, the distinction between wants and needs in audience engagement, and practical applications of narrative design in various marketing formats. By providing participants with actionable insights and structured learning, the course aims to equip them with the skills to craft compelling brand narratives that drive engagement and conversion. The course could be delivered through a combination of video lessons, interactive assignments, and community discussions, fostering a collaborative learning environment.

Categorization

Business Model
Content
Target Founder
Content Creator
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$100-$1,000

Potential MRR (18-24 months)

Conservative
$2,000 - $5,000 MRR
Moderate (Most Likely)
$8,000 - $15,000 MRR
Optimistic
$20,000 - $30,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
9/10
Novelty
7/10
Feasibility
8/10
Market Potential
9/10
Evidence
7/10
Overall
7.8/10
Found on September 25, 2025 • Analyzed on September 25, 2025 10:31 AM

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How should I validate this content idea before building it?

2:34 PM

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  1. Customer interviews: Talk to Content Creator to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
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2:35 PM

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2:36 PM

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2:37 PM

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