Influencer Marketing Agency for Creators

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Influencer Marketing Agency for Creators

Inspired by a conversation on:

Dimes y Billetes

Dimes y Billetes

384. Esen Alva: Cómo convertir la CREATIVIDAD EN DINERO

Host: Moris Dieck

Timestamp: 00:34:18 - 00:35:17

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Feather Flow

Direct Quote

"El valor que pones en la mesa. Y de entrada yo te diría que no deberías de tú ser el único... no se debería de solo evaluar."

Market Gap

Creators struggle to negotiate fair compensation for their partnerships.

Many creators lack the expertise to negotiate effectively with brands and often accept less favorable terms than they deserve. This can lead to underpayment and missed opportunities for higher earnings. Creators frequently find themselves in negotiations where they do not fully understand their worth, leading to a reliance on agencies or brands that may not prioritize their interests. As the influencer market continues to grow, the need for support in negotiations becomes increasingly important for creators wanting to maximize their income potential.

Summary

This business idea involves starting an influencer marketing agency focused on helping content creators negotiate fair deals with brands. The agency would provide training on negotiation techniques, market rates, and how to package their content for brands. Additionally, the agency could offer consultancy services to help creators prepare for negotiations and manage their relationships with brands. The target audience would be emerging influencers and established creators looking to improve their negotiating power and secure better deals.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$5,000 - $10,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$20,000 - $30,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
9/10
Evidence
8/10
Overall
8/10
Found on September 29, 2025 • Analyzed on September 29, 2025 11:57 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Subject Matter Expert to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 3-6 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available $1,000-$10,000
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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