Organic Social Media Strategy Service
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Organic Social Media Strategy Service

Inspired by a conversation on:

The GaryVee Audio Experience

The GaryVee Audio Experience

Why 90% of Brands Fail at Social Media Strategy | The 505 Podcast PART 1

Host: Gary Vaynerchuk

Timestamp: 00:04:07 - 00:04:11

Listen to Episode • View Podcast • All Ideas from The GaryVee Audio Experience

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Feather Flow

Direct Quote

"Organic social is life. Then you do paid."

Summary

The idea is to develop a service that focuses on organic social media strategies for brands and businesses. Many companies prioritize paid advertising without optimizing their organic reach. This service would provide comprehensive social media management, including content creation, audience engagement, and analytics to measure performance. By focusing on organic reach first, the service aims to build genuine connections with audiences, which can then be amplified through paid ads when content performs well. This approach could solve the problem of brands wasting money on ineffective ads. The target audience would be small to medium-sized businesses looking to enhance their brand presence on social media without initially relying on paid promotions. Tools like Hootsuite or Buffer could be integrated for scheduling posts and monitoring engagement.

Categorization

Business Model
Service
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
1-3 months
Initial Investment
< $1,000

Scores

Clarity
9/10
Novelty
7/10
Feasibility
8/10
Market Potential
8/10
Evidence
7/10
Overall
7.8/10
Found on August 26, 2025 • Analyzed on August 26, 2025 9:21 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 1-3 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available < $1,000
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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