Subscription-Based Revenue Sharing for Publishers
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Subscription-Based Revenue Sharing for Publishers

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Direct Quote

"we think this is actually the right solution and we're happy to make adjustments along the way."

Summary

Perplexity has launched a new subscription tier called Comet Plus, which charges users $5 a month for curated content. A significant aspect of this model is that it allocates 80% of its revenue from this subscription to the publishers whose content is included, addressing the ongoing tension between AI companies and media publishers. This innovative business model not only helps content creators earn from their work but also provides users with quality information in a streamlined manner. Entrepreneurs could explore building a similar platform that focuses on revenue sharing with creators, thereby incentivizing high-quality content while ensuring that users get access to valuable information without the clutter of ads. The target audience would be content creators looking for fair compensation and consumers seeking reliable curated content. Specific tactics can include partnerships with various publishers and leveraging AI for content curation to enhance user experience.

Categorization

Business Model
Marketplace
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
< $1,000

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
9/10
Evidence
7/10
Overall
7.8/10
Found on August 25, 2025 • Analyzed on August 25, 2025 7:00 PM

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