Micro Sports Betting Platform

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Inspired by a conversation on:

My First Million

The App That’ll Be Bigger Than TikTok

Host: Sam Parr and Shaan Puri

Timestamp: 00:16:51 - 00:18:19

Listen to Episode • View Podcast • All Ideas from My First Million

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Direct Quote

"What if there was an app that uses AI for micro betting during sports events?"

Market Gap

Sports fans lack engaging betting experiences during live events.

As sports betting becomes increasingly popular, fans are looking for more engaging ways to interact with games. Traditional betting methods often lack immediacy and can feel disconnected from the live action. Fans want to make quick, small bets during games for heightened excitement and engagement. However, current platforms often do not support this kind of micro-betting or are too cumbersome to use in real-time. The absence of accessible, engaging betting options can lead to missed opportunities for both fans and betting platforms to increase revenue and engagement.

Summary

The podcast introduces the idea of a micro sports betting platform that leverages AI to provide real-time betting opportunities during live sporting events. This platform would allow users to place small bets on minute-by-minute actions in games, enhancing the viewing experience and keeping fans engaged. Entrepreneurs could capitalize on this trend by developing an app that integrates with live sports feeds, offering a seamless and exciting betting experience that appeals to a younger demographic eager for more interactive sports experiences. This model could attract significant user engagement and revenue through transaction fees from bets.

Categorization

Business Model

Marketplace

Target Founder

Generalist

Difficulty

High

Time to Revenue

6-12 months

Initial Investment

$10,000+

Potential MRR (18-24 months)

Conservative

$10,000 - $20,000 MRR

Moderate (Most Likely)

$30,000 - $60,000 MRR

Optimistic

$100,000 - $200,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity

8/10

Novelty

9/10

Feasibility

6/10

Market Potential

8/10

Evidence

7/10

Overall

7.6/10

Found on October 3, 2025 • Analyzed on October 3, 2025 3:58 PM

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How should I validate this marketplace idea before building it?

2:34 PM

Great question! For a marketplace idea like this, I'd recommend starting with these validation steps:

Customer interviews: Talk to Generalist to understand their pain points
MVP approach: Build a simple landing page to test demand
Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

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2:36 PM

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