Long-Term Care Financial Planning Service

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Long-Term Care Financial Planning Service

Inspired by a conversation on:

Jill on Money with Jill Schlesinger

Jill on Money with Jill Schlesinger

You Might Also Like: What Should I Do With My Money?

Host: Jill Schlesinger

Timestamp: 00:20:46 - 00:21:12

Listen to Episode • View Podcast • All Ideas from Jill on Money with Jill Schlesinger

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Direct Quote

"One of the options that a lot of people think about as it relates to long-term care is long-term care insurance."

Market Gap

Many individuals are unprepared for long-term care costs.

The rising costs of long-term care can be overwhelming, and many individuals and families are unprepared for these expenses. As people live longer, the likelihood of needing long-term care increases, yet conversations around this planning are often avoided. Individuals may not know how to approach long-term care planning or the options available to them, leading to financial strain and stress. This lack of preparedness can result in families facing difficult choices when it comes to care, often without the necessary resources. The financial implications of aging are significant, and proactive planning is essential for ensuring peace of mind.

Summary

A financial planning service focused on long-term care could help individuals and families navigate the complexities of preparing for future care needs. This service would educate clients about long-term care options, including long-term care insurance, and help them create a financial strategy to cover potential costs. It could provide personalized assessments, budget planning, and ongoing support to ensure clients feel secure in their financial decisions regarding long-term care. By addressing this often-ignored aspect of financial planning, the service could fill a critical gap in the market and alleviate stress for families.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$4,000 - $8,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$30,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
9/10
Evidence
8/10
Overall
8/10
Found on October 1, 2025 • Analyzed on October 1, 2025 7:26 AM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Subject Matter Expert to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 3-6 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
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