Visual Financial Planning Tool

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Visual Financial Planning Tool

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Direct Quote

"Imagine like money came in right now, like a fourth person shows up on the screen and it's money."

Market Gap

Individuals struggle to conceptualize and communicate their relationship with money.

Many people find it difficult to articulate their feelings and beliefs about money, which can lead to anxiety, mismanagement, and a lack of financial clarity. This issue is common among late starters in their financial independence journey, who often have a complicated relationship with money stemming from childhood experiences. Current financial planning tools often focus solely on numbers and calculations, neglecting the emotional and psychological aspects of money management. By addressing these underlying feelings, individuals can improve their financial planning and decision-making processes.

Summary

A visual financial planning tool could leverage simple sketches and diagrams to help users articulate their feelings and experiences with money. Similar to the approach used by Carl Richards, this tool would allow users to create visual representations of their financial situations, emotions, and goals, facilitating deeper conversations with themselves or financial planners. The tool could integrate prompts that guide users to explore their money histories, identify unhealthy patterns, and set goals that align with their values. This approach could be particularly beneficial for individuals who have struggled to engage with traditional financial planning methods, thereby making financial concepts more relatable and less intimidating.

Categorization

Business Model
SaaS
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
< 1 month
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$4,000 - $10,000 MRR
Moderate (Most Likely)
$15,000 - $30,000 MRR
Optimistic
$40,000 - $70,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
6/10
Market Potential
8/10
Evidence
7/10
Overall
7/10
Found on September 28, 2025 • Analyzed on September 28, 2025 12:06 PM

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