Collective Rights Organization for Online Content

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Collective Rights Organization for Online Content

Inspired by a conversation on:

Everyday AI Podcast

Everyday AI Podcast

EP 618: RSL vs. the AI Scrape: Can LLM licensing save the open web?

Host: Jordan Wilson

Timestamp: 00:10:39 - 00:11:08

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Feather Flow

Direct Quote

"We are building the RSL Collective, which is a collective rights organization. It basically says, okay, let's take all the content... and make it available under a single blanket license."

Market Gap

Publishers struggle to monetize content due to AI scraping.

Many publishers have experienced a significant drop in website traffic as AI tools scrape their content, leading to reduced revenue. With traditional traffic models failing, publishers are left without a sustainable way to monetize their content. Current licensing practices are cumbersome, requiring individual negotiations with numerous AI companies, which is impractical for most content creators. Without a unified licensing system, the ecosystem risks collapse, threatening the availability of quality content for AI training and the survival of the open web.

Summary

The RSL Collective aims to create a unified licensing model for online content, allowing publishers to collectively negotiate terms with AI companies. By establishing a blanket license, the RSL Collective simplifies the process for AI companies, enabling them to access a wide range of content under a single agreement. This model is inspired by existing collective rights organizations in the music industry, ensuring that content creators are fairly compensated whenever their material is used. The collective nature of this rights organization also provides a legal framework for enforcement against content scraping, offering publishers a stronger position in negotiations.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
< 1 month
Initial Investment
< $100

Potential MRR (18-24 months)

Conservative
$5,000 - $10,000 MRR
Moderate (Most Likely)
$15,000 - $25,000 MRR
Optimistic
$30,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
6/10
Market Potential
9/10
Evidence
8/10
Overall
7.6/10
Found on September 25, 2025 • Analyzed on September 25, 2025 12:58 PM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Subject Matter Expert to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and < 1 month, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available < $100
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

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Similar Ideas

Machine-Readable License Standard for Web Content

The proposed machine-readable licensing standard for web content allows publishers to define their licensing terms directly in their website's robots.txt file or HTTP headers. This standard enables AI companies and crawlers to easily identify and respect the licensing terms associated with specific content. By creating a clear and uniform way to articulate licensing agreements, content creators can protect their rights and ensure they receive compensation for their work when used by AI systems. This initiative aims to foster a healthier ecosystem for digital content, where both creators and AI companies can benefit.