Sales Playbook Creation Platform

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Sales Playbook Creation Platform

Inspired by a conversation on:

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

1258: The Hospitality Secret to Sales That Don't Feel "Salesy" w/ Shelley Mann

Host: Brian Lofrumento

Timestamp: 10:00 - 10:40

Listen to Episode • View Podcast • All Ideas from Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

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Feather Flow

Direct Quote

"How do I craft and create almost a self-service model where people can start to create a playbook that is very focused on their business..."

Market Gap

Small businesses struggle to create effective sales playbooks.

Many small and mid-sized businesses lack the resources to hire sales consultants to develop tailored sales playbooks. As a result, they often rely on generic templates that do not fit their unique needs, leading to ineffective sales strategies. Without a clear, structured approach to sales, these businesses face challenges in achieving consistent revenue growth. Furthermore, they miss out on leveraging their existing customer insights to refine their sales processes. The impact of this issue can be significant, as businesses may experience stagnant sales or even decline without a proper framework in place. With the right solution, entrepreneurs can build customized playbooks that align with their specific market and client needs, ensuring they can effectively engage and convert leads.

Summary

The idea is to create a self-service platform where small and mid-sized businesses can develop their own sales playbooks tailored to their unique needs. This platform would guide users through the process of identifying their target market, crafting sales strategies, and implementing effective sales methodologies. By providing templates, best practices, and interactive tools, businesses can create a comprehensive playbook that reflects their operational realities. This solution addresses the gap for businesses that cannot afford personalized consulting services while enabling them to leverage their own client data for better sales outcomes. Similar to how Shelley Mann described the need for tailored sales strategies, this platform would empower business owners to take charge of their sales processes.

Categorization

Business Model
SaaS
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
< 1 month
Initial Investment
$1,000-$10,000

Potential MRR (18-24 months)

Conservative
$2,000 - $5,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$30,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
7/10
Market Potential
8/10
Evidence
6/10
Overall
7/10
Found on October 3, 2025 • Analyzed on October 3, 2023 7:15 AM

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How should I validate this saas idea before building it?

2:34 PM

Great question! For a saas idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

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Technical Strategy:

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