User Onboarding Insights Tool

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Inspired by a conversation on:

Lenny's Podcast: Product | Career | Growth

Career frameworks, A/B testing mistakes, counterintuitive onboarding tips, selling to developers | Laura Schaffer (VP of Growth at Amplitude)

Host: Lenny Rachitsky

Timestamp: 00:23:10 - 00:24:35

Listen to Episode • View Podcast • All Ideas from Lenny's Podcast: Product | Career | Growth

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Direct Quote

"By putting in these questions, it's like, what's your language? It's like, Oh, like I code in JavaScript and I can select that. Well, that's something I'm comfortable with."

Market Gap

New users struggle to find their footing during onboarding.

New users often feel anxious and uncertain when signing up for a platform, fearing that it may be difficult to use. This anxiety can lead to high dropout rates during the onboarding process. Many platforms collect minimal information at signup, resulting in a lack of personalized guidance for users. The challenge is to create a more welcoming experience that addresses these concerns and helps users feel more confident. Existing onboarding flows often neglect to gather critical user context, leaving users feeling unsupported and lost.

Summary

This idea involves creating an onboarding insights tool that prompts new users with questions about their coding language and intended use case during the signup process. By asking these questions, the tool can better serve users by providing personalized support and resources tailored to their needs. For example, if a user indicates they code in Python, the onboarding tool could offer specific documentation and examples relevant to Python users. This approach not only enhances user experience but also helps the platform gather valuable data to improve user retention rates.

Categorization

Business Model

SaaS

Target Founder

Technical

Difficulty

Medium

Time to Revenue

3-6 months

Initial Investment

$1,000-$10,000

Potential MRR (18-24 months)

Conservative

$3,000 - $5,000 MRR

Moderate (Most Likely)

$10,000 - $20,000 MRR

Optimistic

$30,000 - $50,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity

8/10

Novelty

7/10

Feasibility

6/10

Market Potential

8/10

Evidence

7/10

Overall

7.2/10

Found on September 21, 2025 • Analyzed on September 21, 2023 7:54 AM

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How should I validate this saas idea before building it?

2:34 PM

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Customer interviews: Talk to Technical to understand their pain points
MVP approach: Build a simple landing page to test demand
Competitor analysis: Research existing solutions and identify gaps

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2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

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Technical Strategy:

Start with no-code tools for rapid prototyping
Consider your technical background and available $1,000-$10,000
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