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Showing ideas from: The Rundown (Public.com)
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Social Media Influence Awareness Tool
Market Gap: Social media creates unrealistic financial expectations among users.
A browser extension or app could be developed that analyzes users' social media feeds and provides insights into their spending behaviors influenced by what they see. This tool would offer suggestions on how to adjust their viewing habits and set realistic financial goals. By helping users understand the impact of social media on their financial decisions, this tool could promote healthier spending habits. The target audience would be primarily younger users who are highly active on social media and are susceptible to its influence.
Personal Finance App for Spending Psychology
Market Gap: People lack guidance on spending habits and psychology.
A personal finance app could be developed that focuses specifically on the psychology of spending. Unlike traditional budgeting tools, this app would encourage users to explore their attitudes toward money and how social influences impact their spending. Features could include reflective journaling prompts, visualizations of spending patterns compared to personal goals, and tips for making small adjustments that lead to greater satisfaction with spending. This app would target young adults, especially those influenced by social media, helping them build healthier financial habits.
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