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Showing ideas from: Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners (Rita M. Perez)
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Public Speaking Topic Planning Service
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Create a service that helps travel professionals develop and refine their public speaking topics. This can include one-on-one coaching sessions to brainstorm ideas, identify niche topics, and tailor presentations to specific audiences. The service should also provide guidance on submission processes for speaking gigs, including how to present topics in a compelling way. The target audience would be travel agents and advisors looking to improve their visibility and credibility through speaking engagements. Tools like ChatGPT could be utilized to assist in brainstorming and refining presentation titles and content, making the service both valuable and scalable.
Virtual Speaking Engagement Setup Service
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Offer a service that assists travel professionals in setting up their virtual speaking environments for webinars, podcasts, and online presentations. The service could include consultation on lighting, sound equipment, background setup, and even wardrobe choices to ensure that speakers present themselves professionally. This service targets travel advisors who may lack the technical expertise or confidence to create a compelling virtual presence. By providing a package that includes setup guidance and potentially rental of equipment, you can help clients improve their online visibility and professionalism, ultimately leading to more speaking opportunities and business growth.
Lead Magnet Creation Toolkit
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Develop a digital toolkit for travel agents to create effective lead magnets that complement their speaking engagements. The toolkit would include templates, guides, and examples tailored specifically for the travel industry, helping agents craft appealing free offerings that entice potential clients after they attend a presentation. This addresses the common challenge of converting speaking opportunities into tangible business outcomes. The toolkit could be sold as a one-time purchase or offered as a subscription service with ongoing updates and resources. Target users would be travel advisors and agency owners eager to leverage their public speaking to grow their email lists and client base.
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