Making Los Angeles

Coaching Education Platform

Market Gap: Many youth sports coaches lack proper training and resources.

The Coaching Education Platform would provide an online resource for youth sports coaches, offering training modules, certifications, and resources focused on youth development, trauma-informed practices, and effective coaching strategies. This platform would aim to enhance the skills of volunteer coaches, ensuring they are equipped to create supportive environments for young athletes. By partnering with existing coaching organizations and leveraging technology for delivery, this initiative could scale rapidly, improving coaching quality across multiple sports and regions.

From: Renata Simril: From Army Boots to Olympic Flames

Youth Sports Access Program

Market Gap: Many children in underserved communities lack access to sports and physical activity.

The Youth Sports Access Program aims to bridge the gap for children in underserved communities by providing access to sports and structured play. The program would offer free or subsidized sports activities, coaching, and equipment to ensure that every child has the opportunity to participate, regardless of their economic background. By focusing on the transformational power of sports, this initiative seeks to instill life skills and promote physical and mental well-being. Partnerships with schools, community organizations, and local governments would be essential to implement this program effectively, similar to the LA84 Foundation's efforts to unlock funding for youth sports.

From: Renata Simril: From Army Boots to Olympic Flames

Olympic Legacy Research Initiative

Market Gap: Lack of comprehensive data on the impact of Olympic events on local communities.

The Olympic Legacy Research Initiative would focus on collecting and analyzing data related to the impacts of Olympic Games on local communities, particularly in areas such as youth sports participation, economic development, and community cohesion. This initiative would create a centralized database and publish comprehensive reports that can be used by future Olympic organizers, policymakers, and researchers. By leveraging partnerships with academic institutions and utilizing advanced research methodologies, this initiative aims to provide actionable insights that can enhance the planning and execution of future Olympic Games, ensuring they leave a positive legacy.

From: Renata Simril: From Army Boots to Olympic Flames

Nostalgia-Based Local TV Show Podcast

Market Gap: Local news lacks engagement with nostalgic viewers.

A podcast that focuses on nostalgia surrounding local television and news could create a strong connection with this audience. The show could feature interviews with former local news anchors, discussions on how local news has evolved over the decades, and storytelling segments about memorable moments in local television history. By tapping into the emotional connection viewers have with their local news, the podcast could foster community engagement and revive interest in local broadcasting. This show could also encourage listeners to share their own nostalgia-driven stories and experiences, creating a rich tapestry of local history.

From: Fritz Coleman: Weather Words, Comedy Clubs, and Forty Years on Channel 4

Comedy Show Production Company for Seniors

Market Gap: Seniors lack entertainment tailored to their experiences.

A comedy show production company targeting seniors could fill this important gap in the market. This company would create live performances and potentially recorded content that speaks directly to the experiences and humor of older adults. By featuring comedians who resonate with this demographic and addressing topics relevant to their lives, the shows could foster a sense of community and connection. The company could also organize events in accessible venues, ensuring that seniors can enjoy live comedy without the barriers often associated with attending traditional performances. This venture could tap into the growing market of seniors looking for meaningful entertainment.

From: Fritz Coleman: Weather Words, Comedy Clubs, and Forty Years on Channel 4

Local Celebrity Comedy Booking Platform

Market Gap: Local comedians struggle to find gigs and audiences.

A platform that connects local comedians with venues and audiences could fulfill a significant need in the comedy ecosystem. This online marketplace would allow comedians to showcase their talent and secure bookings in a variety of local venues, from bars to theaters. The platform could feature profiles of comedians, including video clips of performances, reviews, and availability. Meanwhile, venues could post gig opportunities, enabling comedians to apply directly. Additionally, the platform could offer ticketing services for audiences to easily find and book tickets for local comedy shows. By leveraging the nostalgia and community spirit of local celebrity performers, this platform could revive interest in live comedy and create a vibrant local scene.

From: Fritz Coleman: Weather Words, Comedy Clubs, and Forty Years on Channel 4

Museum-Centric Digital Marketing Agency

Given the emphasis on diversity and inclusion in museums, there's an opportunity to create a digital marketing agency that specializes in helping museums reach underrepresented communities. This agency would provide marketing strategies that focus on multilingual content, community outreach, and culturally relevant programming. By leveraging digital channels such as social media, email marketing, and community partnerships, the agency can assist museums in creating inclusive marketing campaigns that resonate with a diverse audience. The target clients would be museums and cultural institutions looking to enhance their community engagement and outreach efforts. Tactics could include creating inclusive content strategies, running campaigns in multiple languages, and developing partnerships with local influencers.

From: Lori Bettison-Varga: Running the Museum That Runs on Bones

Augmented Reality Exhibit Development for Museums

As museums look to modernize their exhibitions, there's a growing demand for innovative exhibit designs that incorporate technology. Entrepreneurs can create a service focused on developing augmented reality (AR) experiences for museum exhibits. This service would involve collaborating with museums to create AR applications that enhance storytelling and visitor engagement through interactive elements. The target audience would be museums seeking to attract younger audiences and improve visitor experiences by merging education with technology. Implementation could involve partnerships with tech developers and artists to design unique AR content that complements existing museum artifacts or themes.

From: Lori Bettison-Varga: Running the Museum That Runs on Bones

Digital Community Engagement Platform for Museums

The Natural History Museum of Los Angeles has shifted its focus to community engagement, emphasizing the need to connect with local organizations and the public. This presents an opportunity for entrepreneurs to create a digital platform designed for museums to facilitate community engagement and partnerships. The platform could allow museums to manage outreach programs, track community interests, and collaborate with local organizations on events or exhibits. The target audience would be museums looking to enhance their engagement with local communities, as well as community organizations seeking partnerships. Specific tactics could include features for event planning, feedback collection, and community analytics to understand engagement levels and interests.

From: Lori Bettison-Varga: Running the Museum That Runs on Bones

Digital Platform for Sports Team Engagement

The idea revolves around creating a digital platform that enhances fan engagement for sports teams, particularly focusing on NFL franchises. This platform could serve multiple purposes, such as offering exclusive content, behind-the-scenes access, and interactive experiences for fans. Entrepreneurs can implement this by utilizing technologies like augmented reality (AR) to provide fans with immersive experiences during game days or events. The platform could also include a community forum where fans can discuss games, share experiences, and connect with other supporters. This approach addresses the growing demand for deeper connections between fans and their teams, especially in major markets like Los Angeles. Target audiences would include sports enthusiasts, season ticket holders, and casual fans looking for enhanced engagement. By leveraging data analytics, the platform could personalize user experiences and increase customer loyalty, thus providing a unique value proposition in the digital economy.

From: Kevin Demoff: The Man Who Brought the Rams (and SoFi) to LA