Lunch With Norm - The eCommerce & Amazon FBA Podcast

Amazon Listing Audit Service

Market Gap: Sellers lack insights into their listing performance.

An Amazon Listing Audit Service would provide sellers with a detailed analysis of their product listings, identifying strengths, weaknesses, and opportunities for improvement. This service would involve a comprehensive review of titles, bullet points, images, and backend keywords, offering tailored recommendations based on data-driven insights from the Amazon platform. By focusing on areas such as keyword optimization, competitive positioning, and customer engagement strategies, the service would empower sellers to enhance their listings and increase sales. The target audience would be Amazon sellers looking to boost their conversion rates and overall market presence.

From: Amazon's New Title Format That Could be Splitting Your Sales | Brian R. Johnson

AI-Powered Listing Optimization Tool

Market Gap: Manual listing optimization is time-consuming and inefficient.

An AI-Powered Listing Optimization Tool could streamline the listing process for e-commerce sellers by automating the analysis of competitor listings and providing data-driven recommendations for title and bullet point optimizations. This tool would utilize AI, including models like ChatGPT, to generate optimized content based on current trends and competitor performance. By integrating features such as real-time keyword analysis, performance tracking, and A/B testing capabilities, sellers can easily adjust their listings for maximum impact. Target users would be Amazon sellers who want to save time and improve their conversion rates through effective listing strategies.

From: Amazon's New Title Format That Could be Splitting Your Sales | Brian R. Johnson

Amazon Title Optimization Service

Market Gap: Sellers struggle to optimize Amazon titles for visibility.

An Amazon Title Optimization Service would focus on helping sellers refine their product titles according to the new 55/75 character split format. This service would analyze existing titles, provide recommendations for keyword placement, and structure titles to maximize visibility on both desktop and mobile platforms. By utilizing data from Amazon's algorithms and understanding user behavior, the service would ensure that titles not only rank well but also attract clicks and conversions. Target customers would be e-commerce sellers on Amazon looking to improve their listings' performance. This service could incorporate AI tools for competitive analysis and title testing, similar to strategies utilized by DeepM.ai.

From: Amazon's New Title Format That Could be Splitting Your Sales | Brian R. Johnson

AI-Powered Customer Persona Generator

Market Gap: Sellers lack understanding of their diverse customer personas.

An AI-powered tool that helps Amazon sellers generate detailed customer personas based on their product offerings and market data can provide significant value. This platform would analyze existing sales data, customer demographics, and buyer behavior to create at least three distinct personas for each product. By providing insights into what features matter most to each persona, the tool would enable sellers to tailor their listings more effectively. Features could include persona templates, data visualization tools, and recommendations for optimizing product descriptions and marketing strategies based on persona insights. This tool would help sellers better connect with their target audience, ultimately improving sales and customer satisfaction.

From: The Key to Ranking on Amazon in 2025 | Oana Pădurariu

Cosmo Optimization Analytics Platform

Market Gap: Sellers fail to leverage Cosmo for better rankings.

A platform that provides analytics specifically designed for optimizing listings according to Amazon's Cosmo system could be invaluable for sellers. This service would analyze product listings and provide actionable insights on how to align with Cosmo’s indexing mechanisms, focusing on buyer behavior and search intent. By offering real-time analytics, the platform would help sellers understand how their listings rank in relation to competitors and identify areas for improvement. Features could include keyword performance tracking, competitor analysis, and suggestions for optimizing product descriptions and images to align with Cosmo's requirements. This would empower sellers to enhance their visibility and sales on Amazon by utilizing cutting-edge analytics.

From: The Key to Ranking on Amazon in 2025 | Oana Pădurariu

Backend Optimization Tool for Amazon Listings

Market Gap: Sellers ignore backend optimization, hurting product visibility.

A SaaS tool that helps Amazon sellers optimize the backend of their listings can significantly improve their visibility and sales. The tool would guide users in filling out all relevant backend fields, ensuring they include necessary information about product features and audience demographics. By analyzing existing listings and suggesting improvements based on best practices, this tool would help sellers understand how to leverage backend attributes effectively. Targeted towards Amazon sellers, this platform would not only increase discoverability but also enhance overall product performance in search results. Features could include an audit function that provides insights into missing backend information and a checklist for optimization.

From: The Key to Ranking on Amazon in 2025 | Oana Pădurariu

Reddit Answers Engagement Tool

This business idea involves developing a tool that helps brands and marketers engage with the new Reddit Answers feature. The tool would allow users to monitor relevant questions within their industry, automate responses, and link back to their products or services where appropriate. This engagement could boost brand visibility and drive traffic to their websites or Amazon listings. The tool could include features like analytics to measure engagement and track which answers lead to increased traffic or sales. Target users would be eCommerce brands, marketers, and content creators looking to leverage Reddit for traffic and brand authority. The tool could integrate with existing social media management platforms for ease of use.

From: The New Era of Search: There's a New Way to Rank... | Dan Kurtz

Press Release Syndication Platform

This idea proposes a press release syndication platform that helps businesses create, distribute, and manage press releases effectively. By leveraging multiple distribution channels, this platform allows users to reach a wider audience while ensuring that their news is indexed by Google and other search engines. The platform would also provide analytics to track performance, allowing users to see how their press releases are affecting their SEO and visibility. Target customers would include small to medium-sized businesses, eCommerce brands, and startups that want to improve their online presence through press releases. The platform could use integrations with Google News to ensure maximum visibility.

From: The New Era of Search: There's a New Way to Rank... | Dan Kurtz

Backlink Service Automated for Amazon Sellers

This business idea revolves around creating an automated backlink service specifically designed for Amazon sellers. The service would generate high-quality backlinks to Amazon listings, leveraging various authoritative platforms to enhance SEO rankings on both Amazon and Google. The service would include a 30-day follow-up process where links are built and monitored to ensure that they are indexed effectively by search engines. This addresses the common challenge faced by Amazon sellers who struggle with visibility outside the Amazon ecosystem. The target audience would be indie sellers and established brands on Amazon looking to boost their product's visibility and sales. It could use tools like SparkToro to identify target demographics and tailor the backlink strategy accordingly.

From: The New Era of Search: There's a New Way to Rank... | Dan Kurtz

Customizable Size Classification for Apparel

This idea involves launching an eCommerce apparel brand that offers a unique size classification system based on specific customer anatomy, similar to the ABC pouch classification mentioned by Jared Mortensen. This business would cater to a diverse range of body types, promoting inclusivity and comfort. The implementation strategy could include utilizing 3D modeling technology to allow customers to visualize how different sizes and styles suit their body shape before purchasing. Marketing efforts would focus on educating potential customers about the importance of proper fit and comfort, especially for men's underwear, which is often overlooked. By addressing the common sizing issues faced by men, this brand could carve out a significant niche in the market.

From: TikTok Live Saved My Business... | Jared Mortensen