Investment Committee for Product Development

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Investment Committee for Product Development

Inspired by a conversation on:

OPERATORS

OPERATORS

E131: Masterclass in Product Development (What Actually Works)

Host: Sean, Mike, Matt

Timestamp: 00:25:35 - 00:26:04

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Direct Quote

"We formed an investment committee... and we would pass it through an investment committee."

Market Gap

Companies struggle to decide which product ideas to pursue.

Many organizations face the challenge of determining which product ideas are worth pursuing. Without a structured method for evaluating potential products, teams may waste resources on ideas that do not align with market needs or brand strategy. This is particularly problematic when teams lack experience or data to back their decisions. An investment committee can provide a systematic approach to evaluate ideas based on market potential, alignment with brand, and potential ROI, thus optimizing the decision-making process and increasing the chance of product success.

Summary

Creating an investment committee specifically for product development can enhance decision-making and resource allocation. This committee would evaluate potential product ideas based on several criteria, including market potential, alignment with brand values, and the expected return on investment. By implementing this structured approach, companies can avoid wasting resources on less promising ideas and focus on those with the highest potential for success. The committee can consist of cross-functional team members, including marketing, product management, and finance, ensuring a rounded perspective on each proposed project.

Categorization

Business Model
Service
Target Founder
Subject Matter Expert
Difficulty
Medium
Time to Revenue
3-6 months
Initial Investment
$100-$1,000

Potential MRR (18-24 months)

Conservative
$2,000 - $5,000 MRR
Moderate (Most Likely)
$10,000 - $20,000 MRR
Optimistic
$40,000 - $80,000 MRR

* Estimates assume solo founder/bootstrap scenario with competent execution

Scores

Clarity
8/10
Novelty
7/10
Feasibility
6/10
Market Potential
8/10
Evidence
7/10
Overall
7/10
Found on September 17, 2025 • Analyzed on September 17, 2023 1:25 PM

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How should I validate this service idea before building it?

2:34 PM

Great question! For a service idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Subject Matter Expert to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 3-6 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available $100-$1,000
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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Similar Ideas

Product Development Scoring System

Implementing a product development scoring system can help companies effectively prioritize ideas based on their potential impact and ease of execution. This system would evaluate each idea against key criteria, allowing teams to make informed decisions about which projects to pursue. By adopting this method, organizations can streamline their product development process, reduce time wasted on less promising ideas, and increase their chances of launching successful products. This structured approach can lead to better alignment within teams and ultimately drive higher revenue through successful product launches.

Monthly Product Strategy Meetings

Establishing monthly product strategy meetings can significantly enhance an organization's product development process. These meetings would serve as a platform for team members to discuss long-term goals, evaluate current product performance, and brainstorm ideas for future innovations. By committing to this regular reflection and planning, companies can ensure that their product strategies are aligned with market trends and customer needs. This proactive approach not only fosters collaboration among team members but also helps companies stay ahead of competitors by anticipating shifts in the market.