Prospect Appropriateness Tool for Sales
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Prospect Appropriateness Tool for Sales

Inspired by a conversation on:

Dan Kennedy's Magnetic Marketing Podcast

Dan Kennedy's Magnetic Marketing Podcast

The Four-Box System of Selling

Host: Dan Kennedy

Timestamp: 00:08:21 - 00:12:20

Listen to Episode • View Podcast • All Ideas from Dan Kennedy's Magnetic Marketing Podcast

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Direct Quote

"You can have, and in most cases should have, a prospect appropriateness tool..."

Summary

The idea revolves around creating a tool that helps businesses identify and qualify their ideal prospects before engaging in sales interactions. This tool could take the form of an online questionnaire or survey that potential clients must complete, which assesses their appropriateness based on criteria such as financial capability, demographic factors, and specific needs related to the product or service offered. By leveraging this tool, businesses can ensure they are spending time and resources on prospects that are genuinely likely to convert into customers. The target audience for this tool would be small to mid-sized businesses that rely heavily on sales processes, particularly in sectors like real estate, financial services, and high-ticket sales. Implementation could involve developing an online platform or integrating existing survey tools to streamline the qualification process, significantly improving sales efficiency.

Categorization

Business Model
SaaS
Target Founder
Generalist
Difficulty
Medium
Time to Revenue
1-3 months
Initial Investment
$1,000-$10,000

Scores

Clarity
8/10
Novelty
7/10
Feasibility
8/10
Market Potential
9/10
Evidence
7/10
Overall
7.8/10
Found on August 29, 2025 • Analyzed on August 29, 2025 9:16 AM

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How should I validate this saas idea before building it?

2:34 PM

Great question! For a saas idea like this, I'd recommend starting with these validation steps:

  1. Customer interviews: Talk to Generalist to understand their pain points
  2. MVP approach: Build a simple landing page to test demand
  3. Competitor analysis: Research existing solutions and identify gaps

Would you like me to help you create a specific validation plan for your medium difficulty idea?

2:35 PM

Yes, and what about the technical implementation? Should I build this myself or hire a team?

2:36 PM

Based on your idea's complexity and 1-3 months, here's my recommendation:

Technical Strategy:

  • Start with no-code tools for rapid prototyping
  • Consider your technical background and available $1,000-$10,000
  • Plan for scalability from day one

I can help you create a detailed technical roadmap and resource allocation plan...

2:37 PM

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