
Creator Science
by Jay Clouse
Latest Business Ideas
Community-Based Learning Platform for Authors
Market Gap: Authors need resources to improve their writing and marketing skills.
A community-based learning platform aimed at authors could provide targeted resources that help them refine their writing and marketing skills. This platform would offer courses, workshops, and mentorship programs designed specifically for authors. Utilizing the concept of community learning, authors could engage with peers, share experiences, and receive feedback on their work. This could include forums for discussion, peer review systems, and opportunities to collaborate on projects. The target audience would be aspiring and established authors seeking to improve their craft while also learning effective marketing strategies to promote their work. By creating a supportive environment, authors would feel more empowered to succeed.
From: #276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)
Bonuses-Driven Pre-Order Strategy for Authors
Market Gap: Authors struggle to incentivize pre-orders and boost initial sales.
A service that helps authors implement a bonuses-driven pre-order strategy could significantly enhance their book launches. This service would provide a framework for authors to create enticing bonus offers for readers who pre-order their books, such as exclusive content, merchandise, or other incentives. The platform would guide authors through the process of designing these offers, promoting them effectively to their audience, and fulfilling the bonuses post-launch. By leveraging the excitement of bonuses, authors can drive pre-orders and build a loyal reader base. The target audience would be authors looking to maximize their book launch success and engage with readers in a fun and rewarding way.
From: #276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)
Book Launch Marketing Platform for Authors
Market Gap: Authors struggle with effective marketing strategies for book launches.
A marketing platform specifically designed for authors could streamline the process of promoting new book launches. This platform could facilitate connections between authors and podcasters, allowing authors to secure guest spots on podcasts as part of their marketing strategy. By leveraging existing relationships and providing tools for outreach and coordination, this platform would help authors amplify their reach and improve their chances of success. Features could include a database of podcasters, templates for outreach emails, and training resources on how to effectively market their books through various channels. The target audience would be authors, both self-published and traditionally published, looking for effective strategies to promote their books and engage with their audience.
From: #276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)
Short-Form Video Series for Niche Markets
Market Gap: Niche enthusiasts struggle to find engaging content formats.
Creating a short-form video series specifically targeting niche markets can significantly boost engagement and viewership. For instance, Pat Flynn's Pokémon series showcases how a unique format can capture the interest of a dedicated audience. By embracing what makes the niche special and developing engaging content, creators can foster strong relationships with viewers. This could involve creating a series that highlights unique aspects of the niche, potentially using interactive elements to encourage audience participation. The key is to consistently deliver valuable and entertaining content that resonates with the community, much like Flynn did with his Pokémon card series.
From: #275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)
Voiceover Storytelling Service for Creators
Market Gap: Creators struggle to enhance storytelling in short videos.
A voiceover storytelling service tailored for short-form video creators could empower them to enhance their content significantly. By offering professional voiceover talent and flexible scripting options, creators can improve their storytelling capabilities, making their videos more engaging. This service would allow creators to capture their raw footage, which can then be paired with a voiceover that adds context, humor, or emotion later. This approach not only saves time during filming but also allows for greater creativity in editing. Targeting content creators across platforms like TikTok, Instagram, and YouTube Shorts can help capitalize on the growing demand for high-quality, engaging short-form content.
From: #275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)
Interactive Collectible Card Marketplace
Market Gap: Collectors lack engaging platforms for trading and selling cards.
An interactive collectible card marketplace could leverage the growing interest in trading cards, especially in niches like Pokémon. This platform would allow collectors to buy, sell, and trade cards while incorporating features like real-time value tracking, grading services, and community forums. A unique aspect could involve integrating charitable components, where a portion of sales supports related causes or community events. By creating a lively and engaging environment, this marketplace would not only address the needs of collectors but also foster a sense of community, encouraging participation and loyalty among users.
From: #275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)
Podcast Attribution Tracking Tool
Market Gap: Podcasters need better ways to measure ad effectiveness.
The business idea involves creating a podcast attribution tracking tool that allows podcasters to measure the effectiveness of their advertising campaigns across different platforms. By integrating with various podcast hosting services, this tool would provide detailed analytics on listener behavior following an ad, including impressions, clicks, and conversion rates. With this data, podcasters can refine their marketing strategies, focusing on channels that yield the best results. Additionally, the tool could offer insights on listener demographics and engagement levels, empowering podcasters to tailor their content and advertising efforts more effectively, ultimately driving growth for their shows.
From: #274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate
Podcast Cross-Promotion Network
Market Gap: Podcasters lack easy access to cross-promotion opportunities.
This business idea suggests creating a podcast cross-promotion network that connects podcasters with similar audiences for mutual promotion. The platform would allow users to create profiles, specify their audience demographics, and list their promotional offers. Podcasters would then be matched with others seeking to cross-promote, facilitating collaboration without the challenges of direct outreach. The network would streamline the negotiation process by providing templates and guidelines for effective cross-promotion agreements. Additionally, the platform could feature analytics to track the success of these promotions, helping podcasters understand what partnerships yield the best results. This service would minimize barriers to entry for new podcasters seeking to grow their audience through collaborative marketing.
From: #274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate
Dynamic Feed Drop Advertising Platform
Market Gap: Podcasters struggle to effectively promote their shows.
The proposed business idea is to create a platform similar to Introcast that allows podcasters to purchase dynamic feed drop advertising efficiently. This platform would enable podcasters to insert their episodes into the feeds of other shows, thereby reaching new audiences without the cumbersome negotiation process. By providing a marketplace for podcasters to connect with each other for promotional opportunities, this service can help increase visibility for independent shows. Users can select specific shows that align with their content and audience demographics, maximizing the chances of listener conversion. The platform could also offer analytics to track the effectiveness of each feed drop, ensuring podcasters can see a return on their investment.
From: #274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate
Collaborative Podcast Insights Blog
Market Gap: Content creators struggle to gain visibility and audience engagement.
This business idea revolves around creating a collaborative podcast insights blog where industry experts and podcasters can contribute articles based on their experiences and insights gleaned from the Podcast Marketing Trends Report. By inviting guests to write posts about their perspectives on the data, trends, and actionable strategies, the blog can serve as a valuable resource for podcasters looking to enhance their practices. This not only provides a platform for diverse voices but also creates opportunities for cross-promotion as contributors share the blog with their audiences. The blog can be positioned as a go-to hub for podcast marketing insights, fostering community and knowledge sharing among creators, while also driving traffic back to the main podcast and report.
From: How to create a scrappy industry report that elevates your brand | Jeremy Enns
Recent Episodes
#276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)
Host: Jay Clouse
3 ideas found
#275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)
Host: Jay Clouse
3 ideas found
#274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate
Host: Jay Clouse
How to create a scrappy industry report that elevates your brand | Jeremy Enns
Host: Jay Clouse
#272: Live from CEX: Book sales, book updates, and planning for the future | Justin Moore
Host: Jay Clouse
#271: Coaching: Helping a Lab member design their product suite | Hot Seat with John McBride
Host: Jay Clouse
#270: Being a creator and a parent | Jay-Talking with Jay Acunzo
Host: Jay Clouse
3 ideas found
#269: Moments I wanted to quit, AI-proofing, what’s changed on social, and whether I’d ever sell the business [Ask CS Pt. 2)
Host: Jay Clouse
#268: Meet the Appliance Repairman Making $1.8 Million on YouTube Shop | Benjamin Schlichter
Host: Unknown
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