商业就是这样
by 商业就是这样
Latest Business Ideas
Social Media Promotion for Local Businesses
Market Gap: Local businesses struggle to effectively market themselves online.
This business idea focuses on providing social media marketing services specifically for local businesses in Quanzhou. The service would help these businesses craft compelling narratives around their offerings, engage with customers, and utilize social media platforms to reach a broader audience. By emphasizing the unique aspects of Quanzhou’s culture and products, the service can help local businesses stand out in a growing tourism market. The target clients would be small to medium-sized local businesses, and the implementation could involve workshops, one-on-one consultations, and content creation support.
From: 城市就是这样15 | 重新发现泉州
Local Cultural Experience Workshops
Market Gap: Tourists seek authentic local experiences in travel destinations.
The idea involves establishing a business centered on local cultural experience workshops in Quanzhou. These workshops could include activities like traditional tea ceremonies, local cooking classes, and craft-making sessions featuring local artisans. This venture would target tourists looking for authentic experiences that deepen their understanding of Quanzhou’s culture. The implementation could involve partnerships with local artisans and cultural experts to facilitate these workshops, potentially utilizing social media and travel platforms for marketing. This approach not only enriches the tourist experience but also empowers the local community.
From: 城市就是这样15 | 重新发现泉州
Cultural Heritage Tourism Platform
Market Gap: Quanzhou needs to diversify its economy beyond manufacturing.
This business idea revolves around creating a comprehensive cultural heritage tourism platform for Quanzhou. The platform would focus on promoting the city's UNESCO World Heritage sites and local cultural experiences. Implementing this could involve collaborating with local businesses to create guided tours, cultural events, and workshops that showcase Quanzhou's history and traditions. The target audience would include both domestic and international tourists interested in cultural heritage. The platform can leverage social media for marketing, sharing stories and experiences of visitors to enhance engagement and attract more tourists.
From: 城市就是这样15 | 重新发现泉州
Mini LED Display Technology Company
Market Gap: Consumers demand better quality and larger displays for their devices.
The Mini LED Display Technology Company would focus on developing and manufacturing Mini LED displays, which have shown significant promise in enhancing visual experiences in televisions and gaming monitors. By leveraging advancements in Mini LED technology, this company could cater to the increasing consumer demand for larger, high-quality displays that provide improved brightness and contrast. This business could target both B2B partnerships with TV manufacturers and direct-to-consumer sales, capitalizing on trends in home entertainment and gaming. The company could utilize strategic marketing to position itself as a leader in the Mini LED space, emphasizing efficiency and quality.
From: Vol.228 人类已经离不开屏幕，但这个行业很残酷
AR Glasses with Mini LED Technology
Market Gap: Current AR devices lack high-quality display technology.
The AR Glasses with Mini LED Technology company would develop augmented reality glasses that utilize Mini LED displays to improve visual performance. This innovative approach would cater to the growing AR market, which requires high-quality displays for effective user interaction. The product could be marketed to both consumers and enterprises, emphasizing enhancements in brightness, contrast, and energy efficiency. By focusing on the integration of advanced display technologies, the company could position itself as a leader in the AR market, attracting early adopters and tech enthusiasts.
From: Vol.228 人类已经离不开屏幕，但这个行业很残酷
OLED Production Method Development
Market Gap: High production costs limit OLED adoption in larger displays.
The OLED Production Method Development company would focus on researching and developing advanced manufacturing techniques for OLED displays, particularly through the use of printing technologies. By innovating in this area, the company could significantly reduce production costs and facilitate the wider adoption of OLED technology in larger screens, such as televisions and monitors. The target market would include display manufacturers looking to incorporate OLED technology into their products. This initiative would not only enhance product offerings but also align with the trend of increasing consumer demand for high-quality, large-format displays.
From: Vol.228 人类已经离不开屏幕，但这个行业很残酷
Biodiversity Education and Conservation Hub
Market Gap: Lack of awareness and education about biodiversity conservation hampers effective efforts.
This business idea involves creating a hub dedicated to education and conservation efforts related to biodiversity. The hub would serve as both a physical location and an online platform, providing resources, workshops, and training programs about the importance of biodiversity and sustainable practices. Inspired by 贝泰妮's initiatives to establish a greenhouse for local plant species, the hub would collaborate with local communities, schools, and businesses to promote biodiversity conservation. It could also act as a research center to study local ecosystems and develop conservation strategies. By educating the public and providing practical resources, the hub would foster a culture of environmental stewardship and support local conservation efforts.
From: 绿点小样 | 贝泰妮：护肤品公司为什么要保护雪山的生态系统？
Sustainable Skincare Ingredient Sourcing Platform
Market Gap: Natural ingredient sourcing can harm ecosystems if not managed sustainably.
The idea revolves around creating a platform that connects skincare companies with sustainable sources of natural ingredients. This platform would facilitate the responsible sourcing of materials by providing a marketplace where farmers and suppliers can offer ingredients that meet biodiversity protection standards. Companies like 贝泰妮 (Betain) already emphasize the importance of sustainability in their sourcing, particularly with rare plants like 青刺果 (Qing Cactus Fruit) from Yunnan. The platform would also educate suppliers on sustainable farming practices and help them maintain the integrity of the ecosystems from which they source their materials. By ensuring that all sourced ingredients are cultivated in a way that protects local biodiversity, this platform could help skincare brands build consumer trust and comply with emerging regulations.
From: 绿点小样 | 贝泰妮：护肤品公司为什么要保护雪山的生态系统？
情绪驱动的珠宝品牌
Market Gap: 传统珠宝品牌未能有效吸引年轻消费者。
建立一个以情绪价值为核心的珠宝品牌，专注于设计和提供个性化的珠宝产品。该品牌可以结合年轻人的生活方式，通过故事传递情感，让消费者在购买珠宝时感受到独特的情感共鸣。可以通过线上平台实现定制服务，用户可以选择材质、设计及刻字等个性化元素，打造属于自己的珠宝。此外，通过社交媒体营销，分享用户的佩戴体验和故事，增强品牌的情感联系和市场认知度。
From: Vol.227 2025“金字招牌”特辑：情绪点金
轻奢品牌整合咨询服务
Market Gap: 轻奢品牌在并购后管理整合面临挑战。
针对轻奢品牌在并购后管理整合的挑战，推出专业的品牌整合咨询服务，将帮助品牌更有效地实现资源整合和价值提升。该服务可以提供市场分析、品牌定位、运营策略制定等一系列支持，帮助轻奢品牌在合并后保持竞争力。随着并购活动的增加，这一服务的市场需求将会持续增长，尤其是在面临经济压力和市场变化的情况下。服务的目标客户将主要是那些正在进行合并或考虑并购的轻奢品牌，借助专业的咨询服务来降低整合风险，提高成功率。
From: Vol.138 谁还在买轻奢
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